On Friday, December 28, 2018, SolePath made its NYC billboard debut with a larger-than-life advertisement occupying space on the NASDAQ MarketSite, also known as the NASDAQ Tower. This is an area of particularly high pedestrian traffic and overall visibility, especially just days before New Years Eve, which is considered the pinnacle of such location advertising in New York City. Anyone who's ever watched the ball drop on TV can attest to this!
This day in late December also marked the widespread dissemination of SolePath's SoleIntending process in an amazing news article, which was picked up and re-run by most major news networks such as ABC, CBS, NBC and FOX.
SolePath is scheduled to appear on the Times Square billboards in July 2019. This time, it will be an 11-billboard, complex ad campaign emphasizing testimonials from those who've already found their SolePath.
Above: This photo was taken on a rainy December day in New York City, only days before New Years Eve. Not too many companies will ever see their brand displayed in this prominent fashion, but that's precisely one of the reasons why you should be paying attention to SolePath right now, in 2019, as the world learns.
This is the corresponding video to the above mentioned Times Square campaign.
This interview was conducted with Dr. Debra Ford on the topic of SoleIntending. It originally aired on February 7, 2019 as part of a news story about SolePath's SoleIntending process.
“SolePath is who you are born to be. It is your guide to a beautiful life, filled with happiness, peace, joy, love, purpose and meaning. When you know your SolePath, you can navigate the pitfalls and those things that trip you up in your life, and connect with your unique, personal, individual gifts and greatness.”